Beauty
Tips for Achieving Longer Hair
Emily Johnson,
Nov 16, 2024
When coupled with techniques that enhance the prevention of hair breakage and the strength of the hair, it will assist in the hair goals that one has.
The Best Stick Foundations for Easy, Buildable Coverage
Emily Johnson
Oct 13, 2024
Top-tick foundations deserve a lot of praise. They can build up, and they can hydrate. They can even double as a concealer for spot treatments. With these sticks, you can press them and can move lightly with touches. They are perfect for on-the-go. Many formulas include skin-cloaking agents. They allow products to maintain breathable wear throughout the day.
How to Apply Concealer, According to the Pros
John Smith
Oct 31, 2024
When it comes to application, there are many different approaches to using a concealer, and it is definitely worth trying to determine one that is more suited to you.
The Multi-Step Beauty Routine Extends Beyond Just Facial Care
Sarah Davis
Dec 06, 2024
Whether this is positive or negative depends on the individual's preference. At the same time, the average number of steps in that beauty routine during the early years was eight, but it increased to 27 during the period of 2006 to 2016. As underlined in the study of Superdrug, a UK health and beauty retailer, it is now getting much worse. This post from Geng is just part of an avalanche of various viral videos that portray complex combinations of hair, scalp, and body routines thriving long after the face.
The Niche Perfumers Betting Big on Asia
James Anderson
Mar 19, 2025
In places like China, South Korea, and Japan, the scent market has not been big. People there do not use scents as much as in the U.S. or the Middle East, where many folks wear a scent every day and often own more than one nice perfume.
Perfume Has Become the New Symbol of Status, Supplanting Hoodies.
Emma Johnson
Apr 26, 2025
With the trend of "fragrance wardrobing" gaining momentum, the former head of branding at the aspirational sweatshirt label Madhappy claims that "scents are the smartest investment for a new venture." As a result, he is embarking on creating his own fragrance line.
Estée Lauder Masters Cost Reduction Strategies
Liam Thompson
Feb 07, 2025
Faster execution is by all means a must for the swift deployment of the strategy. However, it must be in concert with accuracy. The management shifted the power dynamics in the team by setting the record straight about the whole matter of the changes.
Gisou Unveils Its Biggest Pop-up to Date in Miami.
Emma Johnson
Apr 23, 2025
Miami will have the pop-up event after being joined by Gisou at similar events earlier in Los Angeles and New York, making it a worldwide event.
Exclusive: Charlotte Tilbury Takes Aim at Her Imitators
Emily Davis
Jan 15, 2025
Lingering emotional scenes still initiated the dramatic nostalgia expressed by Clare Waight Keller. Recallister Clare Waight Keller had a personal chat with the sparkle make-up queen in a personal interview for The Business of Beauty before she went onstage. Tillbury's sparkled cheekbones won everyone over, even through a teleconference.
Glossier Requires More Than Just 'You' for Expansion
Olivia Taylor
Mar 21, 2025
Leahy says, "As someone who cares, when you see the levels of consumer engagement with a consumer demand, create a grade and then run; do not walk." We want to take that insight and really create the next fragrance house for the next contemporaries.
Skincare Guidance for Teens: Expert Advice for Healthy Skin
Aaron Cownley
Oct 12, 2024
The surge of contradictory skincare tips on social media can be perplexing, particularly for adolescents. During puberty, fluctuating hormone levels often lead to oilier skin that is more prone to acne.
Estée Lauder is Expanding Its Experiential Wellness Concept
Olivia Davis
May 03, 2025
Estée Lauder has about 150 stand-alone stores worldwide with Re-Nutriv cabins. "We're slowly turning the best of these stores into Longevity Institutes," Boxford stated. In China, "the Suzhou launch was a big win. It's brought more people to our stores and many new guests," he added.
The Leading Beauty Trends to Anticipate in 2025
Michael Brown
Jan 09, 2025
The sales were going down yesterday for some beauty brands. However, buyers' captivation with new and fancy goods will be the driver of trends by 2025.The sales were going down yesterday for some beauty brands. However, buyers' captivation with new and fancy goods will be the driver of trends by 2025. Triggered by the interaction with influencers such as Hailey Bieber and Sabrina Carpenter, buyers are increasing perfume collections, experiencing the excitement of viral K-beauty products like milky toner, and more glamorous hair and makeup, which has made their previous behavior of minimalism obsolete. Apart from new cosmetics, the buyers have also introduced new habits in their beauty regime, such as wearing different perfumes and watching male beauty tutorials. Due to the overall market conditions, this category is not as lucky as the previous one, as the mass segment is in recession mode.
Liz Earle is making her comeback in the U.S. with a launch on Amazon.
Olivia Davis
Apr 11, 2025
Cappella explained the fact that washing with a gentle cleanser and a cotton cloth could have made it somewhat advanced for customers back then because, as far as things are today in this area of beauty and trends, she thinks it is the ideal time for Liz Earle to come back into the market. Cappella commented, "It just felt like the best time to drop this back into the U.S." with interest in where ingredients are sourced from, more gentle cleanses. That sort of plant alchemy is a very rich area that consumers are yearning for."
The Rise of Hand Creams and Sanitizers as Beauty Status Symbols
David Wilson
Mar 26, 2025
Among the brands creating the trend will therefore be Rare Beauty, which is establishing the hand product universe with the Big League boys—a pair of brands like Chanel and Dior, with designs focused expressly on the ease of ergonomics, aesthetics, curiosity, and blobbiness.
Navigating Makeup for Eczema-Prone Skin: Essential Tips
Olivia Mae Carter
Oct 12, 2024
Living with eczema can be challenging, especially when it affects the delicate skin on your face.
Inside the Battle for Beauty Dupes
Matthew Green
Mar 12, 2025
Beauty dupes are no longer obscure. Young people discovered that a cheaper copy of a cult product is not a shame to feel, but rather an issue they are proud of; thus, we are in a new dupe era where every product is fair game. The change was underlined by the rapid expansion of Australian beauty dupe brand MCoBeauty in the US over the past couple of months—it is now available on Target's website and in 1,200 of its stores.
How to Choose the Perfect Perfume: A Personal Guide to Finding Your Signature Scent
Aaron Cownley
Oct 14, 2024
Choosing a perfume that complements you is a personal journey, influenced by your taste, skin type, and the occasion.
The New Sacred Triad: Hailey, Selena, and Ariana
Emma Johnson
Apr 14, 2025
The makeup line is a glittery and glam work of art that everyone—her mother included, along with the critics and the consumers—has flipped for and is currently clobbering Rare Beauty in any metric game on Instagram.
The Resurgence of the Makeup Tutorial
James Anderson
Mar 28, 2025
Most of the trending tutorials today are being produced by a host of professional makeup artists. But it remains very eclectic—viewing-related, much sharper, technical videos differ greatly from most clearly salting exposure with the salesy aspects of the known traditional influencer, yet these get their consumer interests captured to make better decisions as well. Wider waves beyond this phenomenon challenge other newer advancements in the beauty industry as the educated consumer seeks to have more meaningful and effective products.