Athleisure label Red Run Ventures into Men's Fashion.

Newly emerging athleisure brand Red Run, which excitedly opened for business in Liverpool in 2020, now has future plans of adding menswear to what was already in its portfolio after a "great deal" of growth that has been realized through its other offerings.


The menswear line consists of other collections of Red Run-designed in-house by its own design team, "so every piece is conceived, developed, and constructed from the ground up" to ensure a "unique identity."


This entry into men's attire is something that, according to Red Run co-founder and creative director Megan Kimmance, is "of personal passion," for she has done specialized design in this category before.


Kimmance explained in a statement, "Menswear has always been a part of my long-term vision for Red Run; however, my team and I wanted to solidify our market with our womenswear collection and create a strong foundation before thinking about diversification."


For her, this was perfect timing to do it, especially considering that the brand is preparing for "significant" wholesale expansion by 2025.


Kimmance added, "A menswear collection towards the end of 2024 is going to be the absolute cherry on the cake after what has been another really successful and momentous year for Red Run in terms of exciting partnerships and forging new relationships as we continue to grow and develop the brand."


Drop 1 of Red Run is available online and in Flannels stores located across the UK.