The long-awaited Blumarine sweatshirt 2025-2025 collection under the creative direction of the newly appointed creative director, gender-neutral sports, comes to Milan, the capital of creativity and innovation, born from the intimate connection between generations, while reintroducing and reimagining the classics that retain their original note in color palette is now brought to life.
One of the most important elements of the collection is the Blumarine signature that represents women; it was the main value under Walter Chiapponi's predecessor and is now set to be the identity of the new Koma to come in the future.
This approach, as a creative essence of a Blumarine collection, is well translated by this strategy, where the warmth is in charge of strong cuts as well. Even though the location is an essential part of the brand's classic style, the use of logos that are more related to today's fashion gives a nod to the company's recent past, like the brand's rose emblem, as well as the whole collection's short dresses in greenish colors and with sheer fabric for the maxis.
The whole idea of coats is changed around with the addition of mink paw-like fluff accents to cuffs, collars, and hemlines in a way similar to the technique used in knitwear. Moreover, knitwear morphing into more extreme visual forms, panic-button cabled cardigans and soft worn-out leather jackets are seen in the collection.
The textural disparity of fur aims at paying admiration to what the press release calls "the most glamorous pets of Milan streets," while cat prints and animal slogans are also used to enrich other items.
Black mxii obtained flowers, frail ones, leather bra-suits, prom dresses, and other dresses are the more spontaneous side of a line whose other half is eveningwear filled with complete outfits such as with flowers and lace panels, as well as frilly maxi dresses.
The insert of vibe into one's look is further enhanced by accessories, and some of these key micro-themes remain, although they undergo a renovation somewhat.
For instance, the house's lip-shaped Kiss Me handbag is modernized with sheepskin that feels like cashmere, and another new evening zip bag that has the house's swirly B logo on it will also be launched.